This thing knows a lot of ad frameworks.
“Water, water everywhere and not a drop to drink” – The Rime of the Ancient Mariner by Samuel Taylor Coleridge
It is easy to get overwhelmed by the many behavioral and ad frameworks out there. Let this AI do the work of mapping the best one for your needs. This is just a small version of the smarter models we custom-build for paying users 😉
Sample of just some of the stuff baked into this AI…
Core Persuasion & Engagement Formulas
- AIDA (Attention, Interest, Desire, Action) – Hook the reader, build interest, create desire, and prompt action.
- PAS (Problem, Agitation, Solution) – Define a problem, amplify urgency, and present your nonprofit as the solution.
- FAB (Features, Advantages, Benefits) – Highlight what you offer, why it’s valuable, and the impact it creates.
- 4 Ps (Picture, Promise, Prove, Push) – Paint a vivid picture, promise an outcome, prove credibility, and push for action.
- 4 Cs (Clear, Concise, Compelling, Credible) – Keep messaging simple, direct, persuasive, and backed by proof.
- 4 Us (Urgency, Usefulness, Uniqueness, Ultra-Specificity) – Emphasize why acting now is essential and impactful.
- STAR (Situation, Task, Action, Result) – Use storytelling to show real-world problem-solving and outcomes.
- SLAP (Stop, Look, Act, Purchase) – Quickly capture attention, encourage action, and drive immediate decisions.
- BAB (Before-After-Bridge) – Show a “before” problem, an improved “after” state, and bridge to how it happened.
- A FOREST (Alliteration, Facts, Opinion, Repetition, Examples, Statistics, Three) – Use rhetorical techniques to enhance persuasion.
